Join a Blockchain platform that enables users to monetize their work through the use of non-fungible tokens (NFTs). We are looking for a Content Writer to join their marketing team and help deliver a content strategy. You will be creative, organized, and experienced in producing content for various channels, with a particular focus on SEO and social media.
Responsibilities:
Support the digital marketing manager in planning and executing the content strategy across all channels, including organic, paid, and social.
Work closely with the campaign, product, and marketing teams to ensure all content is aligned with the overall marketing strategy, brand voice and business objectives.
Produce high-quality content, including blogs, social media posts, email marketing campaigns, and landing pages.
Work on producing content for all channels to support a go to market strategy for the launch of new products.
Conduct research to identify trending topics, keywords, and phrases that can be used to optimize content for search engines.
Use research tools to analyse data and performance metrics to identify areas for improvement and optimize content accordingly.
Work with the project management system to schedule and manage workflow for content production.
Write press releases and conduct outreach to journalists and editors, where required.
Requirements:
Proven experience as a content executive, content marketer, or similar role.
Experience in producing content for a range of channels, including organic, paid, and social.
A good understanding of SEO and experience in optimizing content for search engines.
Experience working with research tools such as SEMRush, Moz, Ahrefs, or similar.
Familiarity with project management systems, such as Trello or Asana.
Excellent writing and editing skills, with the ability to create engaging and persuasive content for a variety of audiences.
Strong attention to detail and the ability to work on multiple projects simultaneously.
Ability to work effectively within a team and collaborate with other departments.
Strong organizational and time management skills, with the ability to prioritize and manage workload effectively.
Knowledge of NFTs is a plus, but not essential.